COURSE OUTLINE - Fall 2004
Assignments for this course:
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Weekly paper (1-3 pages) applying one of the points raised in class or in readings to field placement, work situation, volunteer work or issues described in media. Due each week.
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Other assignments as determined throughout the semester.
Course Outline:
Week 1-3:
Introduction
Organizing for power
Purpose of organizing: building powerful organizations through winning issues
Personal rules vs. public rules
Programmatic vs. participatory organizations
Describe process of organizing from issue identification through action
Alta Lash. UCAN Fact Sheet: Personal and Power Situations
UCAN Fact Sheet: Organizations - Programmatic through Empowerment
Community Toolbox: “Strategies for Community Change and Improvement”
Stephen Valocchi: “A Way of Thinking About the History of Community Organizing”
Bill Moyers: Text of speech to the Take Back America conference, June 4, 2003
Robert Putnam: “The Prosperous Community: Social Capital and Public Life”, American Prospect
Herbet J. Gans. The Uses of Poverty: The Poor Pay All. Social Policy. July/August, 1971, pp. 20-24
John McKnight. Services Are Bad for People: You’re Either a Citizen or a Client. Organizing. Spring/Summer. 1991
Jane Jacobs. The Death and Life of Great American Cities. “The Uses of City Neighborhoods”, 1989, pp.112 – 140.
Week 4:
Identification of issues
Talking to people about issues - role of self-interest
Case Studies on issue identification
Relationship of issues to power and organization building
UCAN Issue Case Studies
Community Toolbox: Eric Wadud: “Building and Sustaining Commitment”
UCAN Fact Sheet: Motivating People
Community Toolbox: Jeanette Nagy & Rebecca Wolff: “Influencing People”
Community Toolbox: Bill Berkowitz: “Making Contact with Potential Participants”
Week 5:
Purpose of a planning meeting
Preparation for planning meeting
Agenda for planning meeting
Conducting effective meetings
Action meetings
Techniques for controlling meetings
UCAN Sample Planning Meeting Agenda
UCAN Sample Action Meeting Agenda
Community Toolbox: Gillian Kaye: “Conducting Effective Meetings”
Week 6:
Posters and Flyers
Reports on internship experiences - update on groups, issues, research and your observations
Community Toolbox: Chris Hampton: “Creating Posters and Flyers”
Ralph Abernathy: And the Walls Came Tumbling Down, “The Montgomery Bus Boycott”
Week 7:
Qualities normally associated with leadership
Use these ideas to come up with concept of collective leadership
Identifying and testing leaders
Common problems with leaders in lower-income constituencies and other groups difficult to organize - e.g., immigrants
UCAN Fact Sheet: Shared Leadership
James MacGregor Burns: “Prologue: The Crisis of Leadership”
Harold Leavitt & Jean Lipman-Blumen, “Hot Groups,” Harvard Business Review, July-August, 1995
Community Toolbox: P. Kramer: “Developing a Plan for Increasing Participation”
Community Toolbox: Phil Rabinowitz: Styles of Leadership
Week 8:
Identify kind of research needed to win an issue
Identifying leverage needed to win issue
Techniques for developing a sound strategy
Community Toolbox: Eric Wadud and Prue Breitrose: “Studying the Opposition”
Community Toolbox: Chris Hampton, Jenette Nagy, Eric Wadud, Aimee Whitman: “How to Respond to the Opposition”
Community Toolbox: Overview of Opposition Tactics: Recognizing the 10 D’s”
Robert Baer. The Fall of the House of Saud. Atlantic Monthly. May, 2003. Pp53 - 62.
Week 9:
Winning an issue means winning the fight for public perception
Use examples to illustrate point
Selling an issue inside vs. outside
Creative tactics to highlight issue
Center for Community Change: “How to Develop a Communications Plan”
Community Toolbox: “Developing a Plan for Communication”